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Do backlinks matter for local SEO?
Backlinks from other local and industry websites still help a business rank, though local SEO relies less on them than national SEO does.
A link from your local chamber of commerce or a nearby news site tells Google you are a real, trusted part of the community. Local links usually matter more here than links from unrelated national sites.
Want help with this for your business? See Local SEO services or get a free SEO audit.