Local SEO Strategist
About this role
You'll be the brain behind our clients' local SEO strategies. From keyword research to content planning to monthly reporting, you own the roadmap that helps local businesses rank higher and get more calls. You'll work directly with clients, understand their market, and create plans that get real results.
What you'll do
- Run full local SEO audits for new clients and create action plans
- Do local keyword research and map keywords to service pages
- Plan and manage on-page SEO improvements for client websites
- Create local landing pages for multi-area businesses
- Monitor keyword rankings and Google Business Profile performance
- Write monthly client reports in plain English that show real progress
- Join strategy calls with clients every 2 weeks to discuss results and next steps
- Work with the outreach team to prioritize backlink targets
- Stay current with Google algorithm changes and local search trends
What we're looking for
- 2+ years of experience in local SEO or search marketing
- You can explain SEO concepts in simple terms — no jargon dumping
- Hands-on experience with Google Business Profile optimization
- Comfortable using tools like Ahrefs, SEMrush, BrightLocal, or similar
- You've worked directly with small business owners before
- Strong writing skills — you can write a clear report, email, or strategy doc
- Self-motivated and organized — you manage your own time well
Nice to have
- Experience with local service businesses (plumbers, dentists, lawyers, etc.)
- Knowledge of citation building and local directory management
- Familiarity with call tracking tools like CallRail
- Experience with content strategy for local businesses
Why work at LocalHero
Work from anywhere
We're fully remote. Work from home, a coffee shop, or the beach — as long as you overlap with US hours.
Real ownership
You run your accounts and make your own decisions. We trust our team and give them space to do great work.
Team meetups
We meet in a new city every quarter to work together, share ideas, and have fun.
Health & dental
Full health and dental coverage for you and your family.
Take the time you need
We don't count vacation days. We count results. Take what you need.
Learning budget
$1,500 per year for courses, conferences, and books to help you grow.
Ready to apply?
Send us a message with your resume and a short note about why you'd be great for this role. No cover letter template needed — just tell us about yourself.
Apply now